Essay on self marketing.

Instead of writing, I have been studying. My research includes a plethora of books, websites I’ve found, webinars, and social media threads. What am I studying?

By now, you know that I am an author, independently publishing my books on Amazon and all of various eBook outlets and distributors. I also have some of my books available as paperbacks. I created a website to promote my creative works. Yes, I am also an artist. I paint and draw for fun. I don’t actively sell my art.

I focus my attentions on my writings. I write creative fiction. My stories revolve around mystery and suspense stories of an erotic nature. Some tell me that one series of my books are akin to science fiction. Frankly, I was surprised by that comment. I never thought of them that way. They are set thousands of years in our future but does that make them sci-fi?My other series of books tend to focus on criminal acts of assault, torment, and murder. These books are not science fiction.

What I am not, is a marketer. In all of my education, I have never studied marketing. I don’t know how to market myself, my products nor even my career. I have a master’s degree in Information Technology. I never took even a single course on how to market myself. How is that even possible?

Today, I am studying marketing. More specifically, I am studying how to market myself and my books. Frankly, it’s a daunting task. I’ve encountered setbacks, mistakes, and minor successes. I’ve spent thousands of dollars hiring marketing people, test adverts, rebuilding my websites, and learning.

I’ll be the first to admit. I don’t know what I’m doing. I make mistakes, lots of mistakes. I am slowly learning. It’s frustrating. I listen to experts. I work hard to implement the lessons I’ve learned. I am intelligent. I know my mission. I found good people. I found people who don’t get me or my vision.

Taste of Honey book cover 3D
The Taste of Honey

I found people who tried to tell me to sell to a target audience that I instinctively knew was wrong. In one such lesson, I was advised to target the LGBT community because they were simply a smaller target group but big enough to make progress in new sales. Was this wrong?

No, I don’t think so. The problem? Since my stories include women kissing and having sex together, made the stories perfect in targeting the LGBT community.

The trouble was, these characters are heterosexual. In the universe I created, they simply don’t have any stigmas against same-sex intercourse. They don’t share today’s morality related to sex and relationships. This person didn’t get it. Fine. Move on. Lesson learned.

Today, I am studying. I am researching. I am learning. In short, I’m trying. I am determined. I’m opening a new chapter in my training. Come what may, it will work or not. I’ll keep on trying, working, and figuring it out. Wish me luck.