I’ve been giving a lot of thought to writing and marketing my books. I’ll tell you; I much prefer writing over marketing. As an independent publisher, I have to split my valuable time between the two. It seems that at most times, the split is not even. Rather, the nod goes to marketing rather than writing.

Changing the word impossible to possible.

Which is a curse in its own way. The best marketing tool is good inventory, though the definition of good, in this case, is broad. Spending much of my valuable time in marketing is, in some ways, an evil. A necessary evil, but an evil nonetheless.

For the average reader and customer of books, I know you don’t necessarily care about this topic, but believe me, it is the bane of most writers, even those that have made it in this competitive world. Regardless of how we market, we all do. Whether we do book signings at the behest of our publishers or spend a few minutes a day following up with our social media drills and the like, it takes time away from our real passions, writing the next great novel.

So, if there are any publishing house out there interested in exclusive rights, let’s talk. I’m open to ideas.

In the meantime, I’m going to drink another cup of coffee and muddle on. I have some ideas for my next novel. Have a great day and a better tomorrow.
Rich